Effective Date: This Privacy Policy was last revised on January 1, 2020.
Introduction
Welcome! You have arrived at a web site or mobile application that is provided by GUESS?, Inc. ("GUESS" or "we," "our" or "us"). This "Privacy Policy" governs your use of GUESS.com, the GUESS mobile application(s), and any other official GUESS web site (including mobile sites), interactive features, widgets, and/or other online services that post a link to this Privacy Policy (collectively, referred to as the "Site"). This Privacy Policy also applies to Personal Information (defined below) we may collect from you in our retail stores ("Store" or "Stores") or GUESS sponsored events in the United States and Canada, and through other channels associated with the Site or Stores that are operated by us or on our behalf, such as though official surveys and sweepstakes entry forms, when you connect with us via telephone, our official social media pages or similar networks, at events or in any other instance when you contact us (collectively, “Other Channels”).
This Privacy Policy describes what information GUESS collects about you, why we collect it, how we use it, and under what circumstances we share it with third parties. This Privacy Policy also describes the choices you can make about how we use your information. To the extent we provide you notice on our Site or in our Stores of different or additional privacy policies or practices (e.g., at the point of our collection), those additional terms shall govern such data collection and use.
Note for California Residents
If you are a California resident, there are additional disclosures, rights and procedures that apply to you or from which you may benefit, in addition to those described in the general Privacy Policy. Please see the section specific to California Residents below for more information.
In addition, please review the Site's Terms & Conditions, which governs your use of the Site. By using our Site, you consent to our Privacy Policy and Terms & Conditions.
Privacy Policy Details
We may ask you to provide us: (i) your first and last name, email address, home address, phone number, credit and debit card numbers and date of birth or other information that could reasonably be used to identify you personally (hereinafter "Personal Information"); and/or (ii) demographic information, such as information like your gender ("Demographic Information"). We may collect this information from you at various times and places, such as when you:
Your decision to provide this information is voluntary, but if you choose not to provide this requested information you may not be able to take advantage of all of the Site's features or GUESS' services.
If you prefer not to receive marketing communications from GUESS, you may opt out at any time by following the directions in Section 12 below.
When You Request We Share With Third Parties. You may be presented with an option to receive certain information and/or marketing offers directly from third parties or to have us send certain information to third parties or give them access to it. If you choose to do so, your information may be disclosed to such third parties and all information you disclose will be subject to the third-party privacy policies and practices of such third parties. In addition, third parties may store, collect or otherwise have access to your information when you interact with their content on our Site. This may include using third-party tools such as Facebook, Twitter, Pinterest or other third-party posting or content sharing tools and by so interacting you consent to such third-party practices. We are not responsible for the privacy policies and practices of such third parties and, therefore, you should review such third-party privacy policies and practices of such third parties prior to requesting information from or otherwise interacting with them.
Third Parties Providing Services to GUESS. We may use third-party service providers to perform certain services, such as: (a) to assist us in e-commerce operations; (b) to manage a database of customer information; (c) hosting the Site; (d) designing and/or operating the Site's features; (e) tracking the Site's activities and analytics; (f) enabling us to send you special offers or perform other administrative services; and (g) other services designed to assist us in maximizing our business potential. We may provide third parties with access to your information to carry out the services they are performing for us. Third-party analytics and other service providers such as Google Analytics and Adobe (Omniture) may set and access their own technologies on your Device and they may otherwise collect or have access to information about you. These service providers use the technology described above to help us analyze how users use the Site. We are not responsible for those third-party technologies or activities arising out of them. However, some third parties may offer you certain choices regarding their practices. For example, to learn about opting out of Google Analytics, please click here. To learn about opting out of the use of Adobe cookies for analytics and on-site personalization, please click here. We are not responsible for the effectiveness of or compliance with any third parties' opt-out options.
To Protect the Rights of GUESS and Others. To the fullest extent permitted by applicable law, we may also disclose your information if we believe in good faith that doing so is necessary or appropriate to: (i) protect or defend the rights, safety or property of GUESS or third parties (including through the enforcement of this Privacy Policy, our Terms & Conditions, and other applicable agreements and policies); or (ii) comply with legal and regulatory obligations (e.g., pursuant to law enforcement inquiries, subpoenas or court orders). To the fullest extent permitted by applicable law, we have complete discretion in electing to make or not make such disclosures, and to contest or not contest requests for such disclosures, all without notice to you.
Affiliates and Business Transfer. We may share your information with our parent, subsidiaries and affiliates. We also reserve the right to disclose and transfer all such information: (i) to a subsequent owner, co-owner or operator of the Site and/or our Stores; or (ii) in connection with a merger, consolidation, restructuring, the sale of substantially all of our interests and/or assets or other corporate change, including during the course of any due diligence process.
Sweepstakes, Contests and Promotions. We may offer sweepstakes, contests, and other promotions (any, a "Promotion") through the Site, in the Stores or through one of our social media pages that may require registration. By participating in a Promotion, you are agreeing to official rules that govern that Promotion, which may contain specific requirements of you, including, allowing the sponsor of the Promotion to use your name, voice and likeness in advertising associated with the Promotion. If you choose to enter a Promotion, Personal Information may be disclosed to third parties or the public in connection with the administration of such Promotion, including in connection with winner selection, prize fulfillment, and as required by law or permitted by the Promotion's official rules, such as on a winner's list.
Co-Branded Areas. Certain areas of the Site may be provided to you in association with third parties ("Co-Branded Areas") such as co-promotional partners and may require you to disclose Personal Information to them. Such Co-Branded Areas will identify the third-party and indicate if they have a privacy policy that applies to their collection and use of your information. If you elect to register for products and/or services, communicate with such third parties or download their content or applications, you may be providing your information to both us and the third-party. Further, if you sign-in to a Co-Branded Area with a username and password obtained on the Site, your Personal Information may be disclosed to the identified third parties for that Co-Branded Area. We are not responsible for such third-party's data collection or practices and you should look to such third-party privacy policies for more information.
To learn more about ad networks, including how to opt-out, please click here
We do not sell California residents’ Personal Information to third parties.
We do not sell the Personal Information of minors under 16 years of age without the affirmative prior authorization of such consumers or their parental guardians.
We will verify any consumer’s request to exercise the Right to Know or the Right to Request Deletion using the following process:
If you are requesting to know the categories of Personal Information collected, we may require two data points to be provided by you that match two of the data points that we maintain in our records, so that we may verify your identity with a reasonable degree of certainty. If you are requesting to know specific pieces of Personal Information collected, a higher bar for verification is required (a reasonably high degree of certainty), which may require us to match three data points of information provided by you with three data points that we maintain in our records together with a signed declaration under penalty of perjury that you are the individual whose Personal Information is the subject of the request. We will maintain all signed declarations as part of our record-keeping obligations under the CCPA.
If you submit a request that we delete your Personal Information, the level of reasonable certainty that will be required through our verification process will depend on the nature of the Personal Information being requested to be deleted. For sensitive Personal Information, we will require that three data points provided by you match three data points we maintain in our records along with a signed declaration under penalty of perjury that you are the individual whose Personal Information is the subject of the request. For all other kinds of Personal Information subject to a deletion request we will collect the requisite data points consistent with a reasonable degree of certainty standard described above. We will act in good faith when determining what standard to applying when verifying all consumer requests.
Mail:
GUESS Customer Care
GUESS?, Inc.
1444 Alameda Street
Los Angeles, CA 90021
Phone:
Call Toll Free Monday through Friday 6:00 a.m. - 5:00 p.m., Saturday 7
a.m. - 4 p.m. (PT):
GUESS or GUESS KIDS: | 1-877-44-GUESS (1-877-444-8377). |
MARCIANO: | 1-877-44-GUESS (1-877-444-8377). |
GBG: | 1-877-44-GUESS (1-877-444-8377). |
GUESS FACTORY: | 1-877-44-GUESS (1-877-444-8377). |
GUESS JEANS: | 1-800-347-1466. |
To opt out of e-mail marketing communications for: | |
---|---|
GUESS visit: | https://www.guess.com/us/en/email/unsubscribe/ |
MARCIANO visit: | https://www.marciano.com/us/en/email/unsubscribe/ |
GBG visit: | https://guessfactory.com/us/en/email/unsubscribe/ |
GUESS FACTORY visit: | https://guessfactory.com/us/en/email/unsubscribe/ |
GUESS JEANS visit: |