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The Next 40 Years of Denim

In 1981 GUESS® revolutionized women's denim with the launch of the Marciano brothers’ iconic stonewashed, slim-cut jeans. These not only redefined women’s jeans but also marked the inception of GUESS.com as a trailblazer in fashion. The introduction of the stonewashed jeans with the recognizable triangle on the back brought a fresh, edgy vibe to denim, mixing casual comfort with a chic, sophisticated aesthetic.

Fast forward to today, and we have GUESS Jeans®, a denim-forward lifestyle brand that’s grounded in timeless design and modern craftsmanship, available at GUESS.com. With our long history of creating denim that embodies the California spirit, our goal for the next 40 years is to honor our storied heritage with sustainability at the forefront of our designs.

Our lineup includes an assortment of head-to-toe essentials like the Men’s T-shirts & Women’s T-shirts, featuring the iconic GUESS logo, multiple cuts & washes in Men’s Jeans & Women’s Jeans, contemporary designs in Men’s Outerwear & Women’s Outerwear and more.

Presenting GUESS AIRWASH™. A new game-changing technology that reinvents stonewashing, using fewer resources and less waste to keep our vintage-inspired GUESS Jeans sustainable.

Find your perfect pair of Men’s Jeans at guess.com.

G18 Relaxed Jeans – A comfortable fit that is relaxed but not too baggy, with a medium rise that sits at the hips.

G16 Straight Jeans – This straight-leg option blends vintage inspiration with modern vibes, for a casual fit and medium rise.

G14 Slim Jeans – Your new go-to pair. A slim fit, tapered leg and easy medium rise will seamlessly add to your closet.

G12 Skinny Jeans – A sleek and sharp design. This jean fit combines stretch comfort with a skinny fit and classic medium rise.

Find your perfect pair of Women’s Jeans at guess.com.

G08 Mid-Rise Straight – A classic. Our straight-leg jean is available in comfortable mid-rise to high-waisted options.

G06 Mom Jeans – Not your mom’s jeans. This vintage-inspired fit has a natural high waist and a tapered leg.

G05 High-Rise Skinny – A staple that isn’t going anywhere. Made for today featuring a high rise and hugging silhouette.

With various washes (from dark to light and medium to colored rinses), distressed details, destroyed elements and different cuts, we’re sure you’ll find a pair of GUESS Jeans® that will be your perfect fit.

Nothing pairs better with your new GUESS Jeans® than an iconic Men’s Tee or Women’s Top. Check out our wide variety of comfort tees, essential T-shirts, collared shirts, and stylish tops made with our organic comfort-cotton blends and recycled materials.

Trust us, you can’t go wrong with one of our effortless slim-fit or crewneck layers that features an embroidered Insignia. Or maybe you’re looking for that classic long-sleeve button-down shirt that can be dressed up or down to suit the occasion? Either way, we have a diverse assortment of stretch knits and structured wovens to create any timeless look.

Finishing layers that blend functionality with effortless style have arrived. From vintage-inspired patchwork jackets to insulated puffer jackets with contemporary touches, we have the perfect jacket to complete your GUESS Jeans® look.

In the mood for something more effortless? Then our signature Men’s Hoodie or logo Women’s Pullover is just what you need.

Head to GUESS.com and explore more GUESS Jeans® and iconic GUESS® styles.